Attention Economy

I was sitting on the subway yesterday when I glanced up from my book and noticed something striking: every single person in my line of sight was absorbed in their phone, beautifully lined up in a picture-perfect row of devices. While this scene has become commonplace, something about this particular moment stopped me. It wasn’t just the ubiquity of screens but what this tableau revealed about our evolving relationship with attention itself. Frustratingly, I didn’t have my camera with me.

I’ve been contemplating the nature of cognitive space—specifically, how our contemporary patterns of engagement have transformed our relationship with unstructured thinking time. Many of us instinctively reach for our devices at the first hint of unoccupied moments, filling potential mental openness with scrolling, consumption, and external stimulation. This pattern suggests a collective shift in how we perceive the value of simply being alone with our thoughts.

The Spectrum of Motivation # Human behavior springs from a fascinating spectrum of motivations. At one end lie our intrinsic drives—actions we undertake simply because they resonate with our authentic desires and values. I listen to certain music because the melodies and rhythms genuinely move me. At the opposite end are extrinsic necessities—things we do because external circumstances require them. I complete certain work tasks not because they bring me joy, but because they represent necessary contributions to larger endeavors I’ve committed to.

The Chemistry of Reward # Dopamine is a chemical in our brains associated with pleasure and reward. Rather than explaining it myself, I’ll share a quote from the book “The Righteous Mind: Why Good People Are Divided by Politics and Religion”, (pp. 102-103):