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2022


Memes and Marketing: Understanding Cultural Propagation in Startup Growth

·3 mins
A fascinating pattern has emerged among startups—particularly in financial technology and adjacent sectors—where leaders increasingly explore cultural propagation through memes as a potential growth strategy. This approach parallels the “viral” focus that characterized the early 2010s startup landscape, when numerous companies secured substantial venture funding based primarily on rapid user acquisition through novel applications. The Yo app stands as a particularly interesting historical example of this phenomenon.

2019


Digital Privacy: Practical Steps for Personal Data Protection

·4 mins
In our increasingly connected world, maintaining personal privacy presents significant challenges, particularly as we carry sophisticated devices capable of extensive data collection. Fortunately, several practical approaches can help you retain greater control over your personal information. This guide offers actionable strategies for enhancing your digital privacy. A photo of my dog, who has nothing to do with digital privacy but makes this post more enjoyable

Incentive Alignment: The Future of Venture Innovation

·3 mins
While I typically maintain caution around predictions, I believe we’re witnessing the early stages of a significant business model evolution. An emerging category of ventures—what I call “incentive-aligned businesses”—appears positioned for substantial growth and impact in coming years. The Principle of Mutual Risk and Reward # The concept of “skin in the game” describes arrangements where participants share both risk and potential returns with their counterparties. This principle already operates in certain investment contexts—angel investors provide capital to founders, accepting significant risk in exchange for equity that may grow substantially in value if the venture succeeds. This structure creates natural alignment between parties as their outcomes become interdependent.